Michael Martinez has been writing professionally for many years. His expertise in many topics including Business Basic and TAOS programming, science fiction and fantasy fandom, and search engine optimization has been shared through white papers, programming manuals, magazine articles, online columns, and several books (including 2 eBooks).
An Introduction To SEO Theory is a modest encapsulation of revised, updated articles from the very popular SEO Theory blog. As the Director of Search Strategies for Visible Technologies, Inc., Michael was the founding and sole author for SEO Theory from late 2006 through early 2009. Michael published over 600 articles on SEO Theory for the search engine optimization community. He is recognized as an industry thought-leader and researcher. Read more ...
Parma Endorion: Essays on Middle-earth, 3rd Edition started out as one of Michael's first Web projects. The original essay collection was written and published to the Web from October 1996 through early 1997. The essay collection proved to be so popular with teachers, students, and librarians that it was revised for the Web in 2000 and eventually revised again and published as a free eBook in 2002. You should never pay for a copy of Parma Endorion. The Web site was recognized as a leading Tolkien scholarly resource by Yahoo! Internet Life. Edited by Matt Tinaglia, Parma Endorion is an award-winning work named Top Download for 2002 by eBooks'N'Bytes. Read more ...
Understanding Middle-earth: Essays on J.R.R. Tolkien's Middle-earth is the successor volume to Michael's popular Visualizing Middle-earth. Each book is a collection of essays Michael has written for different online venues, but Understanding Middle-earth includes a bonus essay not published elsewhere. Edited by Matt Tinaglia (who also edited the Parma Endorion eBook), Understanding Middle-earth is the most comprehensive published source of commentary on Tolkien's Middle-earth available today. No other critical works seek to explain Tolkien's mythology from within its own story structures. Read more ...
Visualizing Middle-earth gained world-wide recognition as an authoritative analysis of Tolkien's world based on Tolkien's own stories, descriptions, and notes. Other Middle-earth commentators attempt to relate Tolkien's literature to "influences" and "sources", ignoring readers' desire to understand Middle-earth within its own terms. Visualizing Middle-earth is the first book to look at Middle-earth how Tolkien might have viewed it as the world unfolded in his imagination. Read more ...
